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In today's world, we focus on connecting genuinely with our audience, emphasizing their experiences and emotions. It's about creating meaningful interactions that make a lasting impact.
Miami - Morilee Campaign
The challenge was to shoot in the middle of Miami Heat. We needed the girls to look fresh and beautiful while keeping up the energy. It was a successful photography and video shoot, done with a small crew, and we achieved great results under the circumstances.
Directed by Joseph Sciacchetano 2022
Panasonic Lumix
A captivating project that beautifully showcases the elegance and artistry of a camera, highlighting its intricate design and the stunning imagery it can create.
Directed by Joseph Sciacchetano 2013
Malibu collection
In this project, I collaborated closely with a designer to create a visually appealing field that showcases their Radiance Collection. We built our imagery around the concept of radiance, ensuring each dress was treated as a standalone video but still came together as a full commercial, while adhering to a tight production schedule. Despite the windy and cold conditions in Malibu that week, our dedicated team worked tirelessly, from makeup to styling, to ensure everyone looked their best. This teamwork allowed us to capture more shots each day, ultimately creating unique imagery that complemented the photography.
Directed by Joseph Sciacchetano 2023
Ann Taylor
This project originated from the early days of 2011, and the concept was designed specifically to help drive increased traffic to the website. It was utilized as a dynamic billboard and rapidly evolved into one of my most successful projects. In collaboration with an incredibly talented photographer and a visionary creative director, we worked together seamlessly to create a truly unique and memorable edit that stood out in the crowded digital space.
Videography & editing by Joseph Sciacchetano 2011
Macys Red Box
II had the incredible privilege of working with exceptionally talented individuals in the fields of photography, styling, and sound design. Shooting captivating videos for early clients, such as the renowned Macy's, not only helped cultivate my skills but also significantly shaped the person I am today. This enriching collaborative experience has been absolutely invaluable to my continuous growth in the art of videography.
Videography & editing by Joseph Sciacchetano 2012
Couture Campaign
Shooting campaigns like this has been an incredible privilege that has significantly advanced my career in numerous ways. Collaborating with top talent in the industry not only fuels my creativity, but also inspires me to push boundaries and think outside the box. These particular jobs are my absolute favorites, as they offer the freedom to explore a multitude of creative possibilities in a controlled studio environment, allowing me to direct the shoot effectively and bring my vision to life.
Directed by Joseph Sciacchetano 2024